In this chapter I will share the skills, knowledge and methods I have used, and continue to use, to build my brand. There are two main subjects I will focus on in this chapter; 1) Creating Media to build your business and 2) Becoming a paid consultant or expert in your field.
For example: there are many methods you can use to gain the reputation and "expert" status you are looking for, such as:
Write a book sharing your knowledge
Create training materials
Give live speeches
Have on-line presentations, video's, etc...
And so much more...
Here is another great example: Two joint-venture partners and I worked together on a webinar. By working together and pooling our resources we hosted a free webinar to our contacts and the attendee's were offered a training system that created $50,000 of revenue for me and my partners. Although I wasn't the expert on that webinar I had a great group of people that were hungry for the information. This increased my exposure and gave me credibility to my contacts and the others that were on that webinar. You can do this same thing if you study how to do this and work on a plan to make it a reality.
I have never seen this information in another business book so I am very excited to bring it to you in "Wealth Without Stocks or Mutual Funds". Get more information and details when you read my book.
A mentor of mine gave me this information many years ago. I have taken this to heart and built up my reputation and have been interviewed numerous times, written articles for AOL's DailyFinance, CNA Finance and so much more.
Have you heard a so called "expert" in your chosen field and realized you have better or more current information? How were they interviewed? What made the media go to that "expert"? What that "expert" understands is that knowing something well is just the first step to leveraging that knowledge. It's not just what you know, it is who in the media knows you and your expertise.
You have the ability to take your expertise and leverage that to new heights. The man who helped me take my brand from a start up to high speed is a major contributor of this chapter. He has worked with many of the top authors and experts all over the country to help build their brands. Have you ever heard of "Chicken Soup for the Soul" series? How about "Rich Dad, Poor Dad"? This man had a large hand in making those brands household names and creating fortunes for their authors as well as many spin off products and services from those initial books.
MILLION DOLLAR MEDIA STRATEGIES
"The Ultimate Blueprint of Little Known, Powerful Strategies for Building Diversified Wealth & Income"
WEALTH WITHOUT STOCKS OR MUTUAL FUNDS